SEOimprovements
Sixty seconds on why search decides whether you are found at all, and why the fix is structure, not tricks.
Sixty seconds, narrated. Prefer to read? The same story is written out below.
Read it insteadHow doesyour site score?
ARG Lens reads your site the way a search engine does — structure, metadata, speed, content, and local signals — then scores each one and tells you what is holding the site back. Enter your domain to start.
Enter your domain and the five scores below fill in.
- Structure—
- Metadata—
- Speed—
- Content—
- Local—
No tricks.No keywordtheatre.
If people cannot find you, nothing else on the site matters. Most sites that underperform in search are not being punished; they are being misread. Pages the crawler cannot reach, a hierarchy that does not say what the business does, load times that fail on a phone, a local profile that is incomplete. Search engines read a site the way a reader does: structure first, then the rest.
We fix the structural reasons a site underperforms — crawlability, information hierarchy, metadata, speed, and the local signals that decide whether you show up nearby. In code, in your site, with a changelog you can read. No tricks, because tricks are what gets a site removed.
- You rank for your own name and not much else.
- Competitors with worse work show up first nearby.
- The site has pages nobody can find — including you.
- Traffic dropped after a redesign and nobody knows why.
- Technical audit and remediation
- Site structure and internal linking
- Metadata and schema markup
- Page speed and Core Web Vitals
- Local search and profile readiness
Audit, fix,measure.
SEO work is only credible when you can see what was done and what it changed. The process is built around that.
- 01
Audit
We crawl the site the way a search engine does and read it the way a customer does: index coverage, broken and hidden pages, hierarchy, speed on a phone, metadata, structured data, and the state of your Google Business Profile.
You getA plain-language audit, delivered in two weeks
- 02
Prioritize
Every finding is ranked by how much it is costing you and how much it takes to fix. You see the whole list and agree the order. Nothing is done because it is on a checklist.
You getAn agreed list of fixes, in order
- 03
Fix the structure
Page hierarchy that says what you do and where, internal links that lead somewhere, clean URLs, redirects for everything that moved. This is the work that moves rankings, and it is done in the site's code, not bolted on.
You getA site search engines can read
- 04
Metadata and schema
Titles and descriptions written for the person searching, structured data that tells Google exactly what each page is — a service, a location, a question answered — and share cards that look right when a link is posted.
You getEvery page labelled correctly
- 05
Speed and local
Core Web Vitals brought within budget on a mid-range phone, images and scripts trimmed to what the page needs, and the local signals — profile, categories, consistent business details — set so you show up nearby.
You getPassing vitals and a complete local profile
- 06
Measure and continue
Search Console and analytics set up so you can read them yourself, a monthly changelog of what was done and what moved, and the option of a retainer for the ongoing work — content structure, new pages, whatever the data says next.
You getTracking you can read, and a changelog
Us, versusthe SEO package.
The SEO add-ons and checklists bundled into website builders, and the $99-a-month packages sold over the phone, all promise the same thing. Some of it is useful. Here is where it stops.
ARG Media GroupStructural fixes in the site's own code: hierarchy, internal links, speed, schema, local signals.
PackagesA checklist over a template. It can tell you a title tag is missing; it cannot restructure a site it did not build.
ARG Media GroupAn audit you can read, a list you agreed, and a monthly changelog of exactly what changed.
PackagesA dashboard of scores and a report of keyword positions — often for phrases nobody searches for.
ARG Media GroupPage hierarchy, URLs, and content organization redrawn to match how people actually search for what you do.
PackagesUntouched. The site's structure is whatever the template decided, and the package works around it.
ARG Media GroupCore Web Vitals fixed at the source — code, images, scripts — and measured on a phone.
PackagesNot on the menu. A builder's platform sets the speed, and no add-on can change it.
ARG Media GroupProfile, categories, consistent details, and location pages handled as part of the same job.
PackagesSometimes a listings service, sold separately. Often just a checkbox.
ARG Media GroupNothing a search engine would object to. No bought links, no doorway pages, no hidden text.
PackagesCheap packages hit their numbers with tactics that get sites demoted. You find out when traffic disappears.
ARG Media GroupAn audit at a fixed price, fixes as a project or a retainer you can stop. Every month's work is listed.
PackagesA subscription, indefinitely, with no way to tell what — if anything — was done for it this month.
- A brand-new site with the basics missing — turn the builder's checklist on; it is genuinely useful for that.
- A business with one location, no competition nearby, and a complete Google Business Profile already.
- You only need to rank for your own name, and you already do.
If your search problem is small, we will tell you it is small and what to switch on. Our work is for the sites where the structure itself is the problem.
The audit is delivered in two weeks. Structural fixes go live over one to three months, and search engines take weeks to re-read a site, so movement usually shows within the first quarter. Anyone promising rankings in days is describing a tactic you do not want.
The otherthree.
Let's buildyour SEOtogether.
Send us the address of the site. We will tell you, in plain language, whether the problem is small or structural — before you spend anything.